Why did we decide to produce an explainer video?
There are several reasons why it is important for a company to produce an explainer video. Here are some of the most important reasons:
1. Increasing attention: In a world where people’s attention spans are getting shorter, an explainer video can help attract potential customers’ attention and keep them on the website longer.
2. Explanation of complex concepts: An explainer video can simplify and clarify complex concepts, processes or products in a way that is easy to understand and engaging for the target audience.
3. Increased conversion rates: By demonstrating the benefits and advantages of a product or service to customers through an explainer video, one can pique their interest and drive them towards conversion.
4. Improvement of SEO rankings: An explainer video can help increase the visibility of a website on search engines and improve its rankings, as videos are considered by search engines to be high-quality content.
5. Brand building: By producing an explainer video, a company can effectively convey its brand identity and values to its audience, thus building trust and loyalty with customers. The video can showcase the unique selling points and messaging of the brand, helping to create a lasting impression in the minds of viewers.
In summary, an explainer video is an effective way to present complex concepts in an understandable and entertaining manner, increase conversion rates, and improve website visibility.
You can access the video directly using this link:
Feel free to use this link for sharing.
Best regards,
TOM & GERRY
PS: Many thanks to Rielis Media, Nicolas Rieger, a member of the THE LOGE network. They are the specialists in explainer videos!
